Soccer team River Plate signed a contract with the platform blockchain named Sorare. Fantasy football enters a whole new level. During the pandemic, fans have a great opportunity to enjoy football at home.
Blockchain in football and a new dimension in fantasy football
Establishment by a soccer team River Plate cooperation with the platform Sorare is an important, yet another step towards the dissemination of blockchain technology in the world's most popular sport. Sorare is an innovative solution that allows you to connect the digital and real world. Thanks to him, fantasy football has reached a new level.
River Plate was one of the first South American football clubs to contract with Sorare. This move, due to the team's reputation, significantly contributed to the acceleration of expansion in other regions.
A new dimension of cheering
The platform is based on blockchain Ethereum, thanks to which every footballer existing in the real world can be associated with the NFT, the value of which is determined by the current market situation. This mechanism is analogous to existing fantasy football or card collections, with the difference, however, that it is completely online and on decentralized blockchains. For fans, this means completely new opportunities to enjoy their favorite sport. As the representatives of the River Plate board emphasize, cooperation with Sorare is largely aimed at providing football fans with completely new experiences, as well as at reaching new, young fans, primarily in Asia and America.
Sorare's success, soccer clubs benefits
In recent years, many world-renowned football clubs have established cooperation with the Sorare platform, and the number of its users around the world is gradually growing. Currently, it has already exceeded 80. The total value of all cards sold reached $ 000 million.
At the end of last year, the platform was able to provide an additional source of income for more than 110 football clubs. The sale of cards in December 2020 was estimated at over EUR 1 per month.